Network Research Field Services (NRFS) realizes the importance of protecting the privacy of our respondents.
Therefore, we have instituted policies that will ensure that respondents' personal information is used solely for the purpose of market research. As members of the MRIA (The Marketing Research and Intelligence Association), we adhere to the Standards and Rules of Practice of this organization.
As with all organizations in Canada that collect, use and/or disclose personal information in the course of commercial activities we comply with the provisions and adhere to the 10 principles of PRIVACY AS OUTLINED IN the Personal Information Protection and Electronic Documents Act (PIPEDA), Canada’s private-sector privacy law.
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An organization is responsible for personal information under its control and shall designate an individual or individuals who are accountable for the organization’s compliance with the following principles.
The purposes for which personal information is collected shall be identified by the organization at or before the time the information is collected.
The knowledge and consent of the individual are required for the collection, use, or disclosure of personal information, except where inappropriate.
The collection of personal information shall be limited to that which is necessary for the purposes identified by the organization. Information shall be collected by fair and lawful means.
Personal information shall not be used or disclosed for purposes other than those for which it was collected, except with the consent of the individual or as required by law. Personal information shall be retained only as long as necessary for the fulfilment of those purposes.
Personal information shall be as accurate, complete, and up-to-date as is necessary for the purposes for which it is to be used.
Personal information shall be protected by security safeguards appropriate to the sensitivity of the information.
An organization shall make readily available to individuals specific information about its policies and practices relating to the management of personal information.
Upon request, an individual shall be informed of the existence, use, and disclosure of his or her personal information and shall be given access to that information. An individual shall be able to challenge the accuracy and completeness of the information and have it amended as appropriate.
An individual shall be able to address a challenge concerning compliance with the above principles to the designated individual or individuals accountable for the organization’s compliance.
